Friday, 13 December 2013

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Aritzia, no one likes being deceived.

Alright so I'm a pretty big fan of Aritzia. I've been shopping for the last few years, from the time that TNA was the brand to have to realizing that its just a logo that gets plastered around, I've learned to appreciate some of their nicer lines like Wilfred.

When they first expanded onto their online ecommerce platform I was excited. I mean who doesn't like being able to shop online on their own time from the comfort of their own home or even mid lecture (oops).

Now, every so often I get emails from Aritzia, which is great - I mean I get noticed when there are sales and events! However what makes me angry everyone is when I read their misleading emails, they always like to plaster "Free Shipping" everyone from the email title to throughout emails. The problem is that it isn't! And you only realize this if you scroll all the way to the bottom where they say in their misleading fine print "Over $150". I can at least respect the stores who advertise it complete on their website "Free Shipping over $150!!". However the first reaction when you see the first two words (alone) is to think that there are no strings attached. That's why I'm always so frustrated when Aritzia sends out its emails - where's the honesty and transparency?

Furthermore their sale policy is not very customer friendly to say the least. The stores I choose to frequently shop online are those which offer returns, and the icing on top is when they offer in store returns! It allows me to make purchases with much higher confidence, or at least hit the check out button more freely. Aritzia offers neither, their sale items are final sale. Meaning that if you do not know which size you are and haven't tried it on specifically in store then you are in frog or (everything fits differently). So even when I see the best sales on their website, I realize it is only a waste to browse through it as I know that paying that money for something that may not fit or I might not like.

Update : I just realized today (June 17th so about 6 months later from the original post) that their return policy has changed, yay! Now sale items can be brought back to the store within 14 days for store credit. It's not as great as a refund, but I shop there enough that it's not too much of an inconvenience. Hurray Aritzia for looking after their customers and providing great service!

Anyways that's just my thoughts on their online ecommerce.

Does anyone agree?

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